November, 2009

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ICEA and Impact Media

Early in 2008, Impact Media Communications contacted ICEA and stated they would no longer be able to produce special issues of the New Parent Magazine for ICEA members that did not include formula advertising.

Since ICEA is in support of the WHO guidelines for breastfeeding and does not support advertising for formula, ICEA has severed its relationship with Impact Media.

If any ICEA educators are continuing to distribute the New Parent Magazine, please know that it does contain advertising for formula companies.
 

ICEA Announces Doula Insurance Reimbursement

The President of the International Childbirth Education Association (ICEA), Jeanette Schwartz, announced October 21, 2009 that the National Uniform Claim Committee has approved a (new) billing code for doulas in the United States. The code will enable certified birth and certified postpartum doulas to obtain an NPI (National Provider Identification) number to submit reimbursement claims to Medicaid and third-party provider insurance companies.

Schwartz commented, “This is an important landmark for ICEA birth doulas and great timing for our new ICEA Postpartum Doula Program."